You can do a lot trying to express an idea or feeling. Many creatives will talk, use hand signals or even type down to pass their ideas. Yet they will find it hard to convey their thoughts instantly.
Human beings process images faster than words. Probably you have noticed that it is easy to communicate an idea, vision, or feeling visually. If you still find specific projects daunting, you have not come across the best visual presentation tools widely in use these days.
Mood board and moodboard are vital tools that have transformed how different individuals in the creative world undertake their projects. Mood boards have been around for a while and are great for ideating and communicating feelings or thoughts effectively and rapidly. If you have never relied on such a presentation tool before, worry not.
Let this article be one of your best mood boards of sorts. It will explore the thinking behind such tools, how you can create a mood board, and examples to inspire your next projects.
Keep reading here to learn more.
Understanding What Is a Mood Board and What It Necessitates
A mood board is a collection or presentation of specific content to translate a thought or idea visually. A good inspiration board will set a specific tone for whatever project you undertake. For instance, if you are promoting a new product, a good mood board will convey the message using the most practical design references.
Besides refining your ideas, a good inspiration board will ensure increased collaboration. You will find it easier to convey ideas to others. Interestingly, it will save time you will waste passing a specific message to a team.
A wide variety of creative professionals use mood boards. They will range from graphic designers, photographers, interior designers, and event planners to design students. Intrinsically, mood boards serve three primary purposes that drive these professionals: to define, inspire, and direct.
Creating Your Mood Board for a Creative Design Project
Anything that effectively conveys the message and helps achieve set goals is worth considering when creating your mood boards. Most designers will opt for images as the base foundation of their projects. The good news?
You can also pursue different blocks of colors, fonts, textures, themes, and typography or any other visual formats in mind. Just be considerate about your project and the goal you want to achieve. Further, you can decide to create an online or physical mood board.
Go for offline mood boards if you are looking for the best way to undertake client pitches or work as a small team. ONLY those in your team will utilize the mood boards you create. On the other hand, you will have robust digital resources and tools at your disposal.
It is easy to find images, styles, themes, and inspirations that will evoke feelings of what you want for the project. You won’t rely on handy skills to evoke feelings. An essential bonus is that it will be easy to share your mood boards with your team and explore available collaboration opportunities.
Ready to create your mood board? Feel free to play to your strengths. And here are tips to guide your endeavors:
- Brainstorm with your desired theme– Look for keywords that go well with your ideas for the project.
- Think of your audience– Know who you are dealing with to achieve your goals. Are they a productive team, client, or company?
- Collect your elements– Consider the images, fonts, videos, quotes, or typography to help get your theme home.
- Review, curate, and present your inspiration board-Choose images or samples that blend well and create a scope that reflects your creativeness. Shun anything that will not deliver the message home.
Mood boards are important when undertaking creative design projects. How best you execute your ideas and present them well determines the outcome. You can create your own inspirations, but you have to evoke feeling purposeful. And if you don’t know where to start, fret not. Rely on online mood board templates that guarantee accuracy, efficiency, and consistency.